Occupational Data

What is Career Coach?

Career Coach mascot

Career Coach is an interactive, user-friendly, web-based tool that enables prospective students, students, graduates and any visitor to the college’s website to learn about the employment prospects of a wide range of occupations. The data and information are linked to the college’s programming and includes occupational descriptions, detailed wage estimates and up-to-date job postings by occupation.

Visit Career Coach

7 Career Coach ‘Doors’

With Niagara College’s Career Coach:

  • Prospective students can explore career options and find related college programs
  • Current students can explore occupational trends and opportunities pertaining to their programs
  • Graduating students and graduates can explore employment and occupational trends, including typical job tasks, wage rates and current job postings across Ontario

Employment Profile – Survey results from Ontario’s Colleges of Applied Arts and Technology

Learn about the latest feedback from college students, graduates and their employers prepared by the Ministry of Advanced Education and Skills Development by visiting .


The data and information that inform Career Coach are drawn from nine different Statistics Canada surveys on jobs, the economy, and the local workforce, and turned it into decision-ready information to better understand the labour demand dynamics at the census metropolitan area level.  It provides historical and current information, and builds on the Canadian Occupational Projection System’s analysis to project future occupational trends.

All labour market data shown on Niagara College’s Career Coach Website is provided by Economic Modeling Specialists International  (EMSI), based on Statistics Canada sources and updated twice a year. Job postings are also provided by EMSI, pulled from Indeed.com and updated every 24 hours. Data reflects the demand side of the labour market, and does not look at the supply side, such as the number of people qualified to work in each occupation.